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50 Bootstrap Marketing ideas for start-ups
When you're writing your business plan you need to include how you're going to market and sell what you produce. Most start-up businesses have a small marketing budget so 'bootstrap marketing' is often the only way to generate new business.
'Bootstrap marketing' basically means marketing your business on a tiny budget. It's about using creativity rather than cash to shout about what you're doing. This brilliant guide gives you 50 bootstrap marketing ideas to help you promote your new business for free.
February 18, 2008 in Marketing plan | Permalink
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